Chat with us, powered by LiveChat

Choice 70 Allergy & Intolerance Test & DNA Bundle

241.00 185.00

Choice 70 Allergy & Intolerance test Kit:
40 Intolerance items tested
30 Allergy items tested
• A testing kit posted directly to your door
• Easy to use pin-prick sample kit
• Your PDF report emailed to you detailing your results
• A full guide on how to perform an elimination diet
• Full item list available for download
• Freepost return envelope

MyDNA Test Kit:
1x DNA Sample Kit
Comprehensive Fitness, Nutrition and Caffeine Report
1x DNA Swab
1x Full instructions
1x Unique Registration Code
1x Freepost Envelope

Nutritional Therapist Session

SKU: choice70-DNA Categories: , ,


Get the Choice 70 Allergy and Intolerance test so that you can identify exactly which items you need to avoid for a healthier life and learn how your DNA shapes your fitness and nutrition.

Choice 70 Allergy and Intolerance Test:

This test includes the 70 most popular food items for IgG4 Intolerance Testing and IgE allergy testing.

The Choice 70 Allergy and Intolerance test uses a small blood spot kit which is posted directly to your door and contains:

  • 1x alcohol wipe
  • 1x plaster
  • 1x Absorbent Pad
  • 1x Five Spot Blood Card
  • 2x lancets CE 0344 (pin-prick system)
  • 1x return envelope
  • 1x activation card with an adhesive label

For a full list of items tested for this test please click “What’s tested?” above.

The Allergy and Intolerance Test: Using the latest ELISA testing technology, this allergy and intolerance testing kit analyses a small blood sample against 70 of the most common allergies and intolerances that an individual will usually consume in their daily diet. This state-of-the-art test analyses the blood samples against IgE and IgG4 antibodies to give you accurate laboratory results within 7 working days upon receipt at our laboratory. 

Why IgE & IgG4?: By testing both IgE and IgG4 antibodies we give you a more comprehensive picture of possible causes to symptoms. Raised IgE levels (IgE, short for “immunoglobulin E,” is the antibody that triggers food allergy symptoms) indicate allergy symptoms. Raised IgG4 (Immunoglobulin G) antibodies indicate a food intolerance or sensitivity. IgG4 responses are actually more common than the IgE, which causes an immediate reaction. Food intolerance/sensitivity reactions are more difficult to notice since they can occur hours or even days after consumption of an offending food.

Simple & Easy: The easy to use testing kit is mailed to you immediately on purchase and should reach you within 7 working days. In the box, there will be full instructions provided on how to complete the pin-prick and blood spot sample in a fast and pain-free manner. Then, simply send your sample back to the address provided, where it is sent to our labs for testing against the intolerance and allergen items.

Perfect for: If you are suffering from undiagnosed symptoms: including a bloated stomach, rashes, migraines, stomach pain, diarrhoea or vomiting, then these could be signs of an allergy or intolerance. The Choice 70 allergy and intolerance test could be perfect for you.

Our Laboratories & Technology: The state-of-the-art laboratory is certified according to ISO 9001. Using the latest testing ELISA equipment, which is unrivalled throughout the allergy testing industry, the labs are overseen by an expert and qualified team of technicians.

Your results: The results from your report are generated into an email report (PDF), and this includes a comprehensive explanation of the items tested and your intolerance levels, as well as whether you have allergies to those items. No further payment for your results is required.

Order Today: Understand more about your body.

Testing Key Facts

  • Raised IgE values prove clinically significant in identifying IgE-Mediated Allergy.
  • Removal of raised IgG4 items may improve lifestyle based on testimonial evidence.
  • Results do not constitute a medical diagnosis on their own, but may be used by your doctor or nutritional therapist to help form a diagnosis or rule out a condition.
  • Quantitative data using an ELISA testing methodology. All values measured in Kilounits per antigen per litre (KUA/L), our scale uses a universal cut off point of 0.35 in classifying a reaction.
  • >97% reproducible results. IgG4 values may change over time with diet.


The MyDNA Test Kit:

MyDNA Testing helps you to identify what is causing you to gain weight, what kind of exercise is best for you and how your body reacts to caffeine.

Your DNA could unlock the secrets to your optimum diet and exercise routine as part of a healthy living plan.

What do you get with MyDNA?

Personalised Nutrition Report: With this report, you can discover the ideal diet type for your particular body. Revolutionising your diet will allow you to eat healthier and allow for better weight management. From reducing meat to increasing carbs, this test can help you.

MYDNA exclusive offerPersonalised Fitness Report: Find out whether or not you are built for power or endurance and which training would suit you better with your diet.

Personalised Caffeine Report: Some people think they need caffeine to set them up for their day, however, others can get jittery after just one cup. Find out if caffeine affects you in a negative or positive way.


What will I receive? 

You will receive 1x DNA Swab to easily take your sample which you then send into MyDNA. Other important items in the box include 1x unique registration code, full instructions and 1x reply paid envelope.

Please note: This is not a DNA Ancestry test, it will not help you to find out your ancestry. It will help you to evaluate the perfect diet and fitness plan for you. Testing is performed by myDNA at their state of the art DNA laboratories.


About MyDNA

When taking a test, you will then receive a personalised report which will give you an outline of what diet you need to follow in order to get the best out your body. If you are looking to either lose weight or to maintain weight, then this report will give you guidance on which diet you should follow.

Your kit is posted out to you immediately alongside a DNA swab and a registration code. Plus, we will include a prepaid envelope which will allow you to send us back your sample free of charge. Remember to activate your unique registration code or your results will not be able to be attributed to your test.

Genes can affect someone’s weight management, leading people to gain excessive weight despite eating sensibly. Ordering a myDNA test means you will be able to carefully follow your diet, and in return, you will manage your weight easily.

Your results are generated into an easy-to-understand report which is divided into three sections: A Nutrition Report, a Personalised Fitness Report, and a Caffeine report. This includes a MyDNA reportcomprehensive and detailed explanation of what items may be causing you to gain weight and what items are not allowing you to put weight on. There is no further payment which is required once you have received your results.

The Nutrition Report tests seven genes and analyses what foods could be causing you to gain weight or experience other symptoms. Upon receipt of your results, you are provided with a recommended diet type which we recommend you follow.

In order to gain maximum understanding of your health, the DNA reports provide advice on what you should be eating and what you should not be. Testing your genes can provide you with a clear idea of what your diet should be going forward and what exercise you should be consuming.

No medications affect the test.

This is a partner product and all testing and results are performed by MyDNA

Items included within the Allergy & Intolerance Choice 70 test:


  • Almond
  • Apple
  • Ash
  • Bahia grass
  • Bermuda/Couch grass
  • Birch
  • Carrot
  • Cat dander
  • Cladosporium herbarum
  • Cod
  • Crab
  • Cypress
  • Dog dander
  • Egg white
  • English plantain
  • Hazelnut (nut)
  • Hazelnut (Pollen)
  • Horse dander
  • House dust mites
  • Meat
  • Milk
  • Mugwort
  • Olive
  • Peanut
  • Potato
  • Ragweed
  • Rice
  • Rye
  • Salmon
  • Shrimp
  • Soy
  • Strawberry
  • Timothy grass
  • Tomato
  • Wheat


  • Almond
  • Apple
  • Banana
  • Bean, green
  • Beef
  • Cabbage
  • Carrot
  • Celery
  • Chicken
  • Cod
  • Cow’s Milk
  • Cucumber
  • Egg White
  • Egg Yolk
  • Garlic
  • Goat Milk
  • Hazelnut
  • Maize
  • Mustard
  • Oat
  • Onion
  • Orange
  • Pea, green
  • Peanut
  • Pork
  • Potatoe
  • Rice
  • Rye
  • Salmon
  • Sheeps Milk
  • Shrimp
  • Soy
  • Tomato
  • Walnut
  • Wheat